I Heart Watson (www.iheartwatson.net) is a non-profit fansite for actress and human rights activist Emma Watson. It is run by fans and has no affiliation with Emma herself, her management, family or friends. We have maintained this resource online for over 15 years, along with retired team members, because we appreciate her projects, and because it allows us to connect with people that have similar interests. We do not post or allude to facts or rumors regarding Emma's personal life, out of respect for her privacy. The content we share is not owned by us, unless otherwise stated, we just gather it all into a single resource. Thank you for visiting, and we hope you enjoy your stay!

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Posted on August 16, 2022 by Gabby   Campaigns Style & Beauty

Several weeks ago, there was a buzz on Twitter regarding Emma’s whereabouts and how many people had seen her in Spain and France. One of the fans that spotted her in Paris, France, mentioned she seemed to have been filming something – and now we finally know what that was! Prada has unveiled Emma as the face of their new fragrance, called Paradoxe.

Interestingly enough, Prada isn’t owned by Kering, of which Emma is the Chair of the Sustainability Committee of the Board of Directors – I had initially assumed it was, so I had to double check.

Our gallery has been updated with the only promotional image of the fragrance that has been released so far. My apologies for taking quite a while to do it, as my internet provider is in a perpetual war against our fansite’s server, so I’m constantly blocked from accessing it. It seems like they’re all being kind to be today, though, so I’ve taken the opportunity! 😆

The name alone incites intrigue and mystery as it is obviously derived of the word “paradox”, making us but wonder what unique formula they have created this time.

The philosophy behind Paradoxe’s creation can be summed up in two words, “reinvention” and “consolidation”. Prada wants to reintroduce signature notes from a brand new perspective and to find the perfect harmony sensuality and intensity. Evidently, it is not just quality they are after; they have set their eyes on a more innovative approach with Paradoxe.

Top notes: Calabrian Bergamot Heart, Tangerine Essence, Pear Accord

Middle notes: Neroli Essence and Neroli Bud Essence, Tunisian Orange Flower Heart Absolute Blossom, Jasmine Sambac Absolute

Base notes: Amber Accord (Ambrofix™), Laos Benzoin Resinoid, Madagascar Premium Bourbon Vanilla Infusion, White Musk Accord (Serenolide™)

To achieve this, Prada focused on the composition of notes in this fragrance to strike an equal balance between the floral and ambery notes that are often associated with femininity and the dominating presence of Neroli bud extraction, capturing the flower’s fullest dimension. This will be Prada’s first-time attempt at Neroli bud extraction.

The house aims at reinventing sensuality with the release of Paradoxe thanks to Ambrofix, a bio-converted amber, which will intensify this sense of warmth. Speaking of intensity, Prada revealed that a new revolutionary musk molecule, the Serenolide, will be used in the composition and it is promised to guarantee an intense yet subtle, comfortable, and easily noticeable trail.

The house selected the charismatic and ever so popular, Emma Watson of Harry Potter fame, to be the face of the campaign.

Paradoxe will arrive in an intriguingly shaped glass bottle. The bottle is shaped like a tilted triangle more reminiscent of an arrow-head with black cap that is similarly tilted, giving this asymmetric-looking bottle a sense of wonder and beguilement rarely seen in today’s designs.

The new Prada Paradoxe will be available on the official website starting from 26 august in three bottle sizes 30ml, 50ml, 90ml and 100 ml Refillable bottle Eau de Parfum.

Posted on July 04, 2022 by Gabby   Appearances

Emma was seated at the front row during the Schiaparelli Fashion Show in Paris earlier today, the opener of Paris Couture Week. If you’re interested in the event itself, WWD has a review of the show and a brief explanation of what it represents.

Our gallery has been updated with images of Emma at the event.

Posted on June 26, 2022 by Gabby   Appearances

Seeing as we don’t have actual news these days, we’ve decided to take some time and go through our photo gallery to see what updates we might have missed through the years. We’ve had this fansite for so long that sometimes we let things slip through the cracks, which is definitely the case here – we noticed there were several old events that Emma attended missing, and pictures we had been seeing around for years and probably assumed had been added already. Well, now they have!

Please bear in mind that the quality of some of these is… questionable. But they’re old, so the likelihood of finding better versions isn’t great. It’s just sweet to see little Emma’s style back in those days, and how much fun she seemed to be having while promoting Harry Potter!

Posted on June 19, 2022 by Gabby   Sustainability

Emma attended The Brilliant Minds Conference yesterday in Stockholm, Sweden. Although we don’t have photos of her inside the venue, we’ve updated our gallery with some of her just outside. The event was organized by The Brilliant Minds Foundation, and you can read more about it below.

Brilliant Minds Foundation is a global platform for creative individuals to come together on world changing ideas.

The aim of the Brilliant Minds Foundation is to be the foremost future-gazing impact organization, and support and connect founders with transformative ideas that make the world more sustainable, creative and collaborative.

Brilliant Minds Foundation is rooted in Swedish values of openness, transparency, equality, trust and social responsibility.

President Barack Obama, Marina Abramovic, Gwyneth Paltrow, Secretary John Kerry, Evan Spiegel, Greta Thunberg, Naomi Campbell, Eric Schmidt, Pharrell Williams, David M. Solomon and Robyn are just some of the many outstanding voices who have taken to the stage in the past. Together, these voices have and continue to help Brilliant Minds Foundation to give a stage to young entrepreneurs, daring thinkers, and emerging artists. Together we have championed and celebrated their perspectives and passions and encouraged them to share their platforms and make change happen.

It takes extraordinary leadership to keep an organization relevant in a world of relentless change. Brilliant Minds offers a unique platform to celebrate new ideas and sustainable innovation, helping to modernize and rebuild leadership on a global scale.

As of 2022, the Brilliant Minds Foundation board consists of Daniel Ek and the Wallenberg, Berg/Ax:son Johnson, Rapp, Persson, Olsson, Schörling and Andersson families.